| The Names We Choose for Business, Email etc |
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| Written by William Ponsot | |
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It occurred to me while setting up a database with email addresses that many may not be putting their best face forward. Your email address says a mouthful about you, and your business image. Just as a Business Card is a marketing tool and needs to reflect your business in the best possible way - so does your email address. Emails which say "Tina' This e-mail address is being protected from spam bots, you need JavaScript enabled to view it [just an example I made up] is personal and touching as a proud father exercises his bragging rights. Does it say anything about your busines though? I frequently saw too, emails for Sarah Smith being sent to John Smith - that's confusing and unprofessional. Equally unprofessional is using a an email address with a series of numbers - meaningful to you perhap; but it's the wrong image/message. Email addresses are free all over the net - Hotmail and GMail just to name 2 of the best known. Spend a moment to pick a name that represents you and your business. Short and sweet is better; but I know from personal experience it's not always possible. From there you have a couple of choices.... many email services allow you to set more than one mailbox - use that option to set one up JUST FOR BUSINESS. Or go to one of the free email account services to set an email account up there. First impressions are everything and since we use our email for marketing our business, shouldn't it have the spit and polish it deserves? You don't go to a closing in shorts and sneakers right? Why try to sell your services in a bathrobe?
Bill http://www.brooklynmobilenotary.com This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
http://unitednotaries.org/component/option,com_comprofiler/Itemid,2/ |
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